One green step, for the #greatergood of our home. 





Transforming everyday consumption.


The planet is truly in trouble, but rather than choose to despair over the enormity of the problems we face, we've chosen to become part of the solution by working as contributors to positive change. At Greater Good, sustainability isn’t just a goal; it’s our guiding philosophy embodied in our four core pillars. Together, these pillars form the foundation of a brand that aims to make sustainability accessible, hoping to inspire conscious consumers to adopt environmentally aware lifestyles through the convenience of our thoughtfully curated selection. Our mission extends beyond providing products; it's a pledge to inspire a sustainable mindset, where conscious consumption becomes a catalyst for a healthier planet. Join us on this journey towards a more sustainable future, where the choices we make today resonate positively for generations to come.





We strive to redefine the landscape of consumption by creating products that set a new standard for environmental responsibility. Our commitment is unwavering: to deliver goods that not only meet the highest standards of quality and innovation but also emit significantly less carbon than their commercial counterparts. We believe in the power of consumer choices to drive positive change, and by offering a range of thoughtfully crafted items with reduced carbon footprints, we aim to empower individuals to make a substantial impact with every purchase.





Lasting Quality

Our commitment to lasting quality ensures that every product is crafted with durability and longevity in mind. By prioritizing durability, we aim to reduce the frequency of replacements, contributing to a more sustainable and zero-waste lifestyle. Our products are designed to withstand the test of time, promoting a shift towards a more mindful and reponsible consumer culture.





Earth-friendly Materials

Embracing sustainability at its core, we are dedicated to using earth-friendly materials in all our products whenever possible. From renewable resources to recycled materials, our choices reflect a dedication to minimizing environmental impact. By selecting materials that prioritize the health of our planet, we strive to set a new standard for responsible consumption and inspire others to make eco-conscious choices.




Conscious Packaging

Our commitment to conscious packaging extends beyond the product itself. We recognize the impact of packaging on the environment and actively seek sustainable alternatives. From minimizing excessive packaging to omitting plastic, our packaging choices prioritize reducing waste and minimizing our carbon footprint. By embracing conscious packaging practices, we aim to contribute to a circular economy.



Conscious Packaging



Paying back to nature

In our unwavering commitment to sustainability, we work with Bumiterra to actively give back to nature. By restoring 1 hectare of degraded lands in Borneo with Bumiterra, up to 15 tonnes of carbon emissions (CO2e) will be removed from the atmosphere every year. This means a removal of 28.3% of Greater Good’s annual emissions. We are committed to go beyond minimizing harm; we dedicate a portion of our proceeds towards healing our planet.






We aim to be completely net zero by 2030.





We're setting a bold and ambitious target: to achieve net-zero carbon emissions by 2030. This means that every aspect of our operations is on a path to minimize and offset our carbon footprint. Our roadmap includes strategic partnerships with organizations dedicated to environmental conservation. Beyond mere sustainability, we aspire to be a driving force in the transition to a carbon-neutral future. As we embrace this journey, we invite you to join us in making a positive impact on the environment, one conscientious choice at a time. Together, let's forge a path towards a sustainable and net-zero future.





Our Restoration Commitment

In collaboration with Bumiterra, we are committed to...




A Net-Zero Future

Restoring 1 ha of forest sequesters up to 15,000 kg of CO2e per year, equivalent to saving up to 1,688 gallons of gasoline consumption.




Re-homing Native Trees and Wildlife

By committing to restoration, we regenerate more than 20 native species of trees and conserve at least 9 types of valuable and threatened wildlife.




Empowering Communities

The work of restoration also means securing jobs and food for at least a family of 4, and provide them with sustainable income.